Oficina Nacional de la Propiedad Industrial (ONAPI)
At ONAPI we have implemented a new communication strategy. The aim of this strategy is to promote IPR and innovation. Trademark protection is promoted as safeguard for a healthy business. Innovators are promoted as gifted individuals among the population whose talent must be identified by parents and teachers and supported by the system in order to increase number of students in STEM studies. De-mystifying the role of inventor and the patenting process. ONAPI is also an active contributor to the Vice Minister of Small and Medium enterprises,promoting the use of IPR among them. As part of the new strategy ONAPI has a department of communications with a TV production and design unit which is responsible for constantly interviewing experts in the field, doing reports, and media publications for major visibility of the innovation and IPR, including social media. We are devoting our limited resources to the goals of:
Duplicating the number of patents issued in the following years.
Increasing the number of students in STEM related careers.
Promoting IPR in the agricultural sector, which requires a lot of travelling and effort.